Named “America’s Best Customer Experience Speaker and Coach,” John Formica is a former Disney leader who has been featured on the NBC Morning Show, FOX, ABC, CBS, Univision, radio shows and multiple business journals.

John has successfully coached hundreds of small businesses, franchises, and professionals to build customer brand loyalty for life, attract and keep more customers and create “whistle while you work” team environments.

In his keynote session, John will share his incredible experiences, best practices and proven Disney Success Strategies to help you attract more customers, build customer loyalty for life, establish a winning team culture and create your own small business empire! You will be empowered to achieve extraordinary results immediately!

Dr. Caleb Siefert is a professor of behavioral sciences at the University of Michigan-Dearborn where he also serves as the Director of the Interpersonal Relationships, Emotions, and Personality Lab. He earned his M.A. and PhD. in Psychology from Adelphi University before completing post-doctoral degrees at Massachusetts General Hospital (MGH) and Harvard Medical School (HMS). In 2007, he left MGH/HMS to join Innerscope Research as their Senior Scientist. There he conducted over 200 studies utilizing biometrics, facial coding, eye-tracking, and subjective report to learn about consumers' experience of products, stores, advertising, and media. In 2009, the Advertising Research Foundation recognized him with a "Great Mind" Award for Innovation for research on product placement with Turner Broadcasting. In 2014, he and his co-authors were given the "Best Paper of the Year" Award by the Journal of Advertising Research for studies examining the role of attention and emotion in consumer decision making and behavior. He continues to publish research and teach courses in personality, motivation, and human cognition at the University, and serves as a consultant to a number of neuro-marketing and market research companies. Finally, he is a long-suffering Detroit Lions fan who desperately hopes to see a Superbowl championship in his lifetime.

CARLOS GIL
AUTHOR & CEO

Carlos Gil is the author of The End of Marketing: Humanizing Your Brand in the Age of Social Media and AI, an international keynote speaker and award-winning digital storyteller. He has led social media strategy for global brands including LinkedIn, Winn-Dixie, Save-A-Lot and BMC Software for over a decade. A first-generation Latino American, Gil’s work has been featured by CNNMoney, Harvard Business Review, Inc., Entrepreneur and Social Media Examiner, in addition to dozens of trade publications. Presently, Gil is the CEO and founder of Gil Media Co., a full-service digital marketing firm based in Los Angeles, which works with Fortune 500 clients.